Awareness Program on Organizational Effectiveness Multiplier using Digital Transformation for MSME [The registration is closed for this event]

Organised By: Mahratta Chamber of Commerce, Industries and Agriculture


Venue:Finolex Board Room, A Wing ,5th Floor, MCCIA Trade Tower, S B Road, Pune   Date:Apr 22, 2017    Time:02:30:PM - 5:30:PM

Contact Person: Ms. Swati Dhotarkar, Phone: 25709192 , Email:

MCCIA’s IT/ITEs and Manufacturing Committee is planning to launch a new initiative for the benefit of MSMEs in the manufacturing sector. This new initiative is expected to help the MSMEs to enhance their Operational and Sales & Marketing capabilities by using various I.T. tools and techniques.

The Operational aspects would include improvements in the quality, business transaction speed, vendor management, benchmarking initiatives and so on. The Sales & Marketing aspect would include areas like Improve marketing communications, training of sales people, selling globally and improve lead generation.

The proposed initiative would include awareness sessions, assessment of needs and requirements of MSMEs, handholding sessions, interaction with companies who have successfully used such IT tools and techniques, interaction with various IT service providers and such other activities that may deemed fit. The duration of this initiative / program would be 12 months or more depending of the actual requirement.

MCCIA has organized an Awareness Session as per following details.

Tentative Programme Agenda

02.30 pm
Registration / Tea & Coffee

03.00 pm to 03.20 pm
Address by President of MCCIA / Director General / Chairman, SME

03.20 pm to 03.35 pm
Talk on ‘Digital Transformation’ and ‘Organizational Effectiveness Multiplier’

03.35 pm to 04.00 pm
Case studies of Successful SME manufacturing companies; Experience sharing on using ‘Digital Transformation’

04.00 pm to 04.30 pm
Presenting the Plan to all present

04.30 pm to 05.00 pm
Interaction with the participants and way forward

05:00 pm
Networking Tea/Coffee

There is no participation fee, however, prior registration is necessary. Please confirm your participation to Ms. Swati Dhotarkar at