Workshop on Advanced Digital Marketing

Workshop on  Advanced Digital Marketing
INTRODUCTION: After setting up your digital marketing strategy, website, blog and email marketing system in place, it is time for Advanced Digital Marketing. In this workshop, learn how your website visitors behave through Google Analytics. Learn to help your searchers through Search Engine Optimization (SEO). The power of media is at your fingertips thorough Social Media. Learn how to use it effectively.


Consider Digital Marketing as an approach and not a onetime subject. We need to update ourselves continuously.

 

In this workshop we will have practical in each session on a computer .Participants need to bring their own dongles for better speed .

OBJECTIVE:

 

Introduction to Google Analytics, Search Engine Optimization (SEO) and Social Media 

 

CONTENTS:

 

  • Learn how digital visitors are behaving through Google Analytics
  • Learn helping your searchers through Search Engine Optimization (SEO)
    • What is SEO?
    • Importance of SEO
    • SEO methodology
  • Learn to use the power of media effectively through Social Media
    • Facebook Page, LinkedIn and Twitter
    • Designing content for social media
    • Ways to build & engage audience

       

       

       

      METHODOLOGY:  

      This full day workshop will be completely hands-on.  At the end of each session, you will have a tangible outcome.

       

      FOR WHOM:  This program is designed for

       

  • Marketing Managers, Executives, Entrepreneurs, Scientists, Engineers, Start-ups
  • Students
  • Anybody who wants to do effective marketing

 

MEDIUM OF DISCUSSION: Primarily English

 

FEES:

Organizations

Basic Fee

GST @ 18%

Total

Laptop rent charges

The fee includes course material, food & beverages.

MCCIA members

2700/-

486/-

3186/-

600/-

Non-members

3200/-

576/-

3776/-

600/-

Group Discount on basic amount @ 5% will be applied for 4 or more participants from the same organization.

DATE & TIME: 20 July 2018, 10:00 a.m. to 5:00 p.m.

 

FACULTY:  Dr. Sachin Mohan Bhide, Eha Management Consultancy    

  

Sachin is a Strategy Designer & founder of Eha Management Consultancy. He is having two decades of award winning experience. He has authored books Designing Effective Business Plan, Effective Digital Marketing Strategy & Effective Marketing for Entrepreneurs. He is an award winning trainer. He is also an award winning speaker & has received Best Speaker & Best Table Topic Master award at Toastmasters Club in California, USA. He has earned his PhD in Management. He has done Masters in Business Administration & Commerce.

Sachin has served clients in various industries like Control & Automation, Finance, E-commerce, Consumer Durable, Banking, Infrastructure, Media, Chemicals, Information Technology (IT), Engineering, Pharmaceutical, IT enabled Services (ITeS), Steel, Scientific Equipments, Market Research, Education, Business Conglomerates, Industry Associations & Chamber of Commerce, Travel & Tourism, Renewable Energy, Training & Development, Manufacturing, Not for Profits,  Food.

Sachin has also authored numerous Research Papers, Blogs and articles in newspapers and magazines like MCCIA’s Sampada.

REGISTRATION:

For registration: Please email or contact

Ms. Roshni Meisnam, Manager, email: roshnim@mcciapune.com, Tel : 020-26877010

 

We look forward to receiving your confirmation/ nomination(s).


When
7/20/2018 10:00 AM - 7/20/2018 5:00 PM
Where
Hall 2-3,
Plot 7A/3, Hadapsar Industrial Estate
Near Wanowrie Police Chowkey
MCCIA, Hadapsar branch, Pune 411016 India

Sign In